The Human Behind The Work
I’m Sitav — a marketer, writer, and creative who has spent the last several years running full-funnel content and marketing operations as a one-person team (yes, really). I’ve led strategy, execution, and everything in between: long-form thought leadership articles, social copy, campaigns, email marketing, visuals, websites, and data-backed performance reporting. I’m especially known for taking complex or technical ideas and turning them into clear, engaging content that actually resonates. When there’s no design team, no photo team, and no extra hands? I roll up my sleeves and make it happen: thoughtfully, creatively, and with results to back it up.
Outside of work, I’m powered by equal parts discipline and chaos. I’m an avid athlete who competes in weighted triathlon events a few times a year (and even made it to Regionals in 2025), and I usually find a way to squeeze in workouts around eight times a week. Dogs are my favorite beings on earth, I have three, including a very dopey-looking basset hound who occasionally becomes an unplanned content muse. I’ve loved writing for as long as I can remember: I won my first writing competition in third grade (complete with a featured spread in the Herald Times), and even won a photography contest as a kid that landed my mom and me a trip to Chicago. Looking back, content has clearly always been my thing.
I’m also deeply committed to the fun stuff. I will watch any Gordon Ramsay show without hesitation. I’ve been obsessed with Buffy the Vampire Slayer since third grade, know every plotline by heart, and once had James Marsters (“Spike”) tell my 5’2” self I could be a model - a compliment I will absolutely be carrying with me forever. I can also rap the end of “Treading Water” by MGK with alarming accuracy. All of this to say: I take my work seriously, I bring energy and heart to everything I do, and I show up as someone who works hard, thinks creatively, and genuinely loves building things with people.
Like what you see in my portfolio? Then, Consider Her Hired!
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